Funds of evaluation funds in the discipline "Marketing". Study guide
Funds of evaluation funds in the discipline "Marketing". Study guide
Book Description
Funds of evaluation funds in the discipline "Marketing" for students studying in the direction of "Management", profile "Marketing" (bachelor's degree program) meets the requirements of the Federal state educational standard of higher professional education in the field of training 38.03.02 "Management". The funds of evaluation funds for the discipline "Marketing" contain: a list of competencies that students should have as a result of mastering the discipline, a description of indicators and criteria for evaluating competencies, as well as evaluation scales, a bank of test tasks, practice-oriented tasks and business games, and other materials necessary to evaluate the results of mastering the discipline "Marketing".
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