Love is the best bait
Love is the best bait
Book Description
The author, not without humor, shows a wide range of readers who want to succeed that sometimes the best strategy in business is to look kind, affectionate, gentle, friendly, safe ... Modern technologies have radically changed the picture of the world. Before the information revolution, business relations developed gradually, and business models became obsolete even more slowly. The evolution of values took decades. But that's yesterday. Forget about today, too, because tomorrow is coming. And to succeed in tomorrow's work, you need some kind of bait, a new idea that displaces the old one and creates a completely new category in your field. It quickly becomes popular and destroys old models. "Love is the best bait," says Tim Sanders. Success and prosperity are achieved by those for whom love is a priority business strategy. Sharks and piranhas of business will go to the bottom, and friendly and intelligent people will rise to the surface. They are the ones who will succeed. And this book will tell you why. Tim Sanders is a senior consultant at Yahoo!. Works with the heads of the largest companies and creators of world-famous brands in the field of marketing and Internet strategies.
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