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200 000 UZS
Magnetic texts. How to convince, "seduce" with a word and make money from it
In stock
Magnetic texts. How to convince, "seduce" with a word and make money from it Book Description This book is a real guide to . Masters of selling texts Ivan Poloneichik and Vladimir Nikonov created a phenomenal training manual - you don’t even notice how you learn as you read. Here is...
325 000 UZS
Servis so smislom
In stock
Gett. A service with meaning Book Description Gett is an innovative company providing taxi and delivery services for private and corporate clients, with a global network in more than 120 cities around the world, including London, Tel Aviv, Moscow and New York. What is the secret of the success...
200 000 UZS
When marketing turns into a minefield. What to do?
In stock
When marketing turns into a minefield. What to do? Book Description If you understand everything about marketing management, this can only mean one thing - you are in danger. A marketer can easily wander into a minefield. This applies to the product itself (including service and packaging),...
562 500 UZS
Marketing Wars
In stock
Marketing Wars Book Description Business is a war, and the one who correctly determines the strategy and tactics of marketing will be able to defeat competitors. "Marketing Wars" is a classic work on marketing, a world bestseller that has gone through many reprints in many countries over...
300 000 UZS
​​Predprinimatel', kotoriy vijil. Kak ne pogubit' biznes i investitsii
In stock
The entrepreneur who survived. How not to ruin business and investments Book Description The success of any business depends not only on the number of customers. The book highlights many important issues that an entrepreneur, inspired by a brilliant idea, does not even think about. An absolute...
237 500 UZS
Greatness Catalyst. How to strengthen your brand
In stock
Greatness Catalyst. How to strengthen your brand Book Description We have already lived 15% of the entire 21st century, but this is the first book that reveals all the main aspects of the presence of a person on the Internet - from developing a unique personal positioning to blogging, being...
450 000 UZS
​Industriya X.0. Preimushestva sifrovix texnologiy dlya proizvodstva
In stock
Industry X.0. Advantages of digital technologies for production Book Description Digital technologies are creating a new world in which all of us will be able to enjoy unexpected amazing things in the coming years. It is obvious that the main role on the way to universal digitalization will be...
325 000 UZS
Marketing
In stock
Marketing Book Description The concept of Marketing does not have a single interpretation of the definition of its meaning. This is a comprehensive study of the market, demand, needs and the direction of production to these requirements, and a broad impact on the market in order to form...
112 500 UZS
Brand Perceptions and Consumer Behavior Strategies
In stock
Brand Perceptions and Consumer Behavior Strategies Book Description The monograph presents research conducted by the authors over several years in the field of psychology of consumer behavior. The research analyzes the factors of consumer loyalty and brand loyalty, as well as the perception...
125 000 UZS
​Firmi, kontrakti i finansovaya struktura
In stock
Firms, contracts and financial structure Book Description O. Hart's book "Firms, Contracts and Financial Structure" presents the latest achievements of the theory of incomplete contracts, which are important and useful for analyzing many topics in the theory of organization and corporate...
800 000 UZS
Karmalogic
In stock
Karmalogic Book Description With this book, the legendary consultant and psychotherapist Alexei Sitnikov launches a unique international crowdsourcing project to create a modern set of universal laws of life that can influence fate, warn against possible mistakes when interacting with the...
512 500 UZS
In a word. A book for those who want to come up with a good name. 33 lessons
In stock
In a word. A book for those who want to come up with a good name. 33 lessons Book Description This book is about how titles are created. Completely different, for any brand. In business theory, this area is called naming, literally the naming process. Naming is the most important part of a...
387 500 UZS
Internet sales funnel. Tools for automating sales and increasing the average check in business
In stock
Internet sales funnel. Tools for automating sales and increasing the average check in business Book Description Solodar Maria is a blogger, speaker at the largest marketing conferences, head of the Evo-publishing auto funnel agency, which introduced auto funnels into the work of top Runet...
1 837 500 UZS
​Marketing management
In stock
Marketing management Book Description "Marketing Management" is the famous work of the marketing classic Philip Kotler, a reference book for most students and marketing practitioners. It contains the theoretical foundations of the marketing course, provided with practical examples....
161 500 UZS
Information as a general scientific concept. Part 2. Applications
On backorder
The work on the basis of publications of the INION of the USSR Academy of Sciences reveals an array of philosophical and methodological literature published in the Soviet Union during the formation of the problems of the study of the concept of "information" as a general scientific, and...
914 250 UZS
Works on the theory of synthesis of self-testable integrated control circuits based on binary isb.code. In 2 vols .
On backorder
The first volume of the book includes works devoted to three main areas of research in the field of synthesis of self-testable discrete systems: the study of the features of classical codes with summation (Berger codes), modular codes with summation, as well as their modifications proposed by...
373 000 UZS
Artificial intelligence and universal thinking
On backorder
The book contains an accessible introduction to the vast and complex field of artificial intelligence. Considerable attention is paid to the fundamental ideas necessary for a deep understanding of the methods of searching in the space of solutions, knowledge representation, machine learning and...
574 250 UZS
Загадка жизни и грязные носки Йоса Гротьеса из Дрила
In stock
Despite its somewhat strange and frivolous title, Jan Paul Schütten's book tells about things that cannot be more serious. It outlines hypotheses about the origin of the universe and life on Earth, talks about what evolution is and why evolutionists are likely closer to the truth than those who...
107 625 UZS
Information and computer technologies and methods of active learning
On backorder
The purpose of this book is the formation of professional knowledge necessary for active participation in information social processes; the development of professional competence in the field of information and computer technologies (hereinafter ICT) and methods of active learning and teaching;...
151 125 UZS
Мир завтра
In stock
The book contains the best articles of the author, introducing the reader to the latest achievements of science and technology and their impact on our future lives. According to Kotler himself, scientific and technological progress is nothing but the promise of an easier future. For a wide range...
682 875 UZS
Sistema grajdanskogo processa Anglii.Sudenoe razbiratelstvo , mediaciya i arbitraj
In stock
This is a book by one of the best experts on civil procedure in England, Professor of civil and private law at Cambridge University Neil Andrews, specially prepared by him for Russian specialists. Over the past 20 years, this is the first translated work of a very high professional level, which...
393 375 UZS
Ugolovniy process evropeyskih gosudarstv.Monografiya
In stock
The publication presents quite different national types of criminal proceedings within Europe to enable the reader to compare them: England and Wales, German-speaking states (Austria, Germany and Switzerland), France, Spain, states of the former "socialist camp" (Bulgaria, Poland), Baltic states...
278 625 UZS
Эпоха человека. Мир, созданный нами
In stock
People "mastered 75% of the land surface, created many truly wonderful industrial and medical inventions, lit up the entire planet." Nature for us is not a temple, but a workshop, we populated the biosphere with our favorite plant and animal species, many of which are invasive; we even changed...
387 500 UZS
1001 creative ideas. Invent, promote, sell
In stock
1001 creative ideas. Invent, promote, sell Book Description In this book, we managed to do something unreal, I would say "stunning". We have found ways to apply the most incredible, unique, simply enchanting ideas to create, promote and sell innovative projects. We got WOW results. We know...
704 000 UZS
Izbrannie resheniya Federalnogo Konstitucionnogo Suda Germanii
In stock
The Constitutional Courts ensure that the actions of the State comply with the Constitution. They have the last word when it comes to interpreting the provisions of the basic law of the country, everyone is obliged to follow their interpretation of this law. If the words about the rule of law...
425 000 UZS
Transformer-3.What's the power, bro?
In stock
Transformer-3.What's the power, bro? Book Description Dmitry Portnyagin is a well—known Russian entrepreneur, the creator of the most popular business channel on YouTube and the author of a business bestseller that has sold 200,000 copies. He created himself: he built a business, a family, a...
162 500 UZS
Narconomics. Criminal syndicate as a successful business model
In stock
Narconomics. Criminal syndicate as a successful business model Book Description Tom Wainwright, editor of the British version of The Economist magazine, offers an exciting story about how the drug cartel's business model works, about the similarities and differences in the management of a...
362 500 UZS
Creator. Predict trends. Generate ideas. Create projects
In stock
Creator. Predict trends. Generate ideas. Create projects Book Description Having studied 250,000 ideas, Jeremy and the team TrendHunter.com attracted an audience of one hundred million readers to explore and identify what truly predicts limitless opportunities in the XXI century. The result...
337 500 UZS
Explosive podcast. How to create a successful project from the idea to the first million
In stock
Explosive podcast. How to create a successful project from the idea to the first million Book Description Podcast is a new form of self—expression. You are holding in your hands a smart, fun and thoughtful step-by-step guide for those who want to engage in podcasting, but do not know where...
96 000 UZS
Kak podat jalobu v Evropeyskiy sud po pravam cheloveka.Prakticheskoe posobie
In stock
The manual offered to the reader briefly sets out practical recommendations designed to prepare and send an individual complaint to the European Court of Human Rights, consistently discloses the content of human rights protected by the European Convention, the conditions for the admissibility of...
412 500 UZS
Become a market leader! Ninja Techniques to Revolutionize Your Niche
In stock
Become a market leader! Ninja Techniques to Revolutionize Your Niche Book Description In the struggle for market leadership, only those who have the cunning, flexibility and adaptability of a ninja will win. Here is a book that will help you beat the competition and become your favorite...
522 250 UZS
An anthology of machine learning. The most important AI research in the last 60 years
On backorder
The large-scale work of one of the world's leading scientists in the field of artificial intelligence research, Terence Sejnowski, will guide the reader through all the key milestones in the development of this technology. Sejnowski's work covers a span of 60 years, during which machine learning...
500 000 UZS
Time to invest! Guide to Effective Money Management
In stock
Time to invest! Guide to Effective Money Management Book Description Invest and get rich! You will learn how to form a high-quality investment portfolio in Russia, invest in securities, protect your assets, transfer inheritance to a limited circle of people, which financial instruments are...
136 625 UZS
Архив истории науки и техники. Выпуск III
In stock
The collection deals with topical theoretical, methodological problems of historiography and source study of the history of science and technology, pays attention to the study of trends and features of their formation at various stages of historical development, analyzes the life and work of...
242 125 UZS
Evropeyskoe pravo
In stock
The paper considers a range of issues related to the concept, structure and content of European law. Particular attention is paid to the methodology of cognition of European law, the study of the sources of the legal system of the European Union, as well as the disclosure of the nature of the...
187 500 UZS
The inverted logic of Alibaba
In stock
The inverted logic of Alibaba Book Description The Alibaba empire has successfully developed not only thanks to a well-thought-out business strategy, the ability of management to keep abreast of the pulse and the favorable economic situation, but also the "inverted" logic of the founder of...
214 500 UZS
Soft calculations and measurements. Volume 3. Models and methods. Monograph
On backorder
Bayesian networks, related models and their applications, information technologies in the design and manufacture of devices and control systems (the use of "soft" computing in industry), multidimensional evaluation of objects, a comprehensive assessment of the effectiveness of regional...
337 500 UZS
An honest book about how to do business in Russia
In stock
An honest book about how to do business in Russia Book Description Dmitry Potapenko is a well—known Russian entrepreneur, media personality, economist, who is known not only for his achievements in managing large retail chains, but also as a charismatic and straightforward speaker. The book...
205 250 UZS
Strategii borbi s ukloneniem ot nalogooblojeniya v Evropeyskom Soyuze
In stock
The monograph is the result of a study on the implementation of measures aimed at combating the erosion of the tax base and the withdrawal of profits in the European Union. For the first time in Russian, a detailed analysis of the EU Council Directive 2016/1164, which establishes rules for...
415 750 UZS
Methods of optimization of distribution processes
On backorder
The monograph develops analytical and computer methods for modeling planning processes and optimal resource allocation. Scalar and vector optimization problems are considered in application to single-product and multi-product distribution procedures. The proposed approach to the analysis of...
98 500 UZS
V zaschitu nauki. Byulleten № 3
In stock
The Bulletin contains materials selected by members of the RAS Commission for Combating Pseudoscience and Falsification of Scientific Research. These materials are aimed at exposing the pseudo- and anti-scientific activities of some "scientists" in education, medical practice, and especially in...
250 000 UZS
Microsoft. How revolutionary ideas lead to success
In stock
Microsoft. How revolutionary ideas lead to success Book Description Apple, Facebook, Microsoft, Samsung, Amazon, Google… These companies have firmly entered our lives. We Google everything and everyone, line up in frantic queues for Apple novelties, disappear into the depths of Amazon, like...
148 625 UZS
Pravovoe regulirovanie gosudarstvennih zakupok v Evropeyskom soyuze i v drugih organizaciyah
In stock
This monograph is one of the first comprehensive studies devoted to the legal regulation of public procurement in the European Union and other integration organizations. An analysis of the evolution of EU regulations will allow a better understanding of the historical context in which they were...
475 000 UZS
McDonalds. Between haight and hype
In stock
McDonalds. Between haight and hype Book Description The success story of McDonald's, told by an ex-executive director who devoted more than 25 years of his life to the company. Learn how to ensure sustainable development for your business, turn haight into loyalty, and loyalty into...
325 000 UZS
Development of discrete optimization methods based on duality theory
On backorder
The monograph presents a systematic description of discrete optimization problems and the application of duality theory to reduce the computational complexity of the method of branches and boundaries and the method of counter-solving functional equations of dynamic programming when solving...
550 000 UZS
I created a business. Balance between family and your favorite thing
In stock
I created a business. Balance between family and your favorite thing Book Description How do successful women build their lives? How do they manage to combine family, children and their own business? How do they build their workflow and manage teams? All these, as well as many other...
325 000 UZS
Shoe salesman. How I created Nike. Version for children and teenagers
In stock
Shoe salesman. How I created Nike. Version for children and teenagers Book Description The world bestseller for the first time in the presentation for children and teenagers. Once a young, irrepressible, just graduated from high school, Phil Knight borrowed $ 50 from his father to open his...
178 875 UZS
Effective technologies for creating information systems
On backorder
The tools, effective methods and techniques of information systems development at all stages of the "life cycle" are considered - from analysis, strategy selection and design to practical implementation, implementation and maintenance. All theoretical examples and program codes are workable and...
157 625 UZS
Исследования по истории физики и механики. 2007
In stock
The collection includes works dedicated to the 100th anniversary of M.P. Bronstein and a prominent Armenian physicist and teacher N.M. Kocharyan; articles related to the conceptual roots of general relativity, the evolution of the concept of mass, and the anthropic principle; published materials...
150 000 UZS
How to make money without leaving home. With a step-by-step plan for earning from $ 1000 per month. Business on partner sites
In stock
How to make money without leaving home. With a step-by-step plan for earning from $ 1000 per month. Business on partner sites Book Description How long have you been able to afford to go abroad for a couple of months? Yes, so as not to think about whether you have enough money for this and...
236 125 UZS
Reforma tamojennogo zakonodatelstva Evropeyskogo soyuza.Monografiya
In stock
The paper examines the theoretical and legal foundations of the creation of the Customs Union as a form of international economic integration, the formation and development of the legal regulation of the Customs Union within the European Union, the place of codified acts among the sources of EU...
375 000 UZS
Patrick's syndrome. How to create a personal brand while staying true to yourself
In stock
Patrick's syndrome. How to create a personal brand while staying true to yourself Book Description Did you know that it wasn't Charles Darwin who first formulated the principles of natural selection? This was done by an unknown Patrick Matthew. Alas, the latter did not have enough weight in...
311 750 UZS
Information systems. Textbook for universities
On backorder
The textbook was created in accordance with the Federal State Educational Standard in the field of training 050100. "Pedagogical education" profile "Computer Science" (qualification "bachelor"). The issues related to the basic concepts of the theory of information systems, stages and...
337 500 UZS
The Golden Age of the client
In stock
The Golden Age of the client Book Description This book is an attempt to take a comprehensive look at how the system of relations between the company and the client should be built. Based on their twenty years of experience, the authors talk about what a company needs to know about its...
329 000 UZS
Spravedliviy sud glazami ESPCH.Analiz praktiki Evropeyskogo Suda po pravam cheloveka.Chast 1
In stock
With Russia's accession to the European Convention for the Protection of Human Rights in 1998, Russian citizens had another instance to combat injustice — an appeal to the European Court of Human Rights (ECHR). However, not every complaint is accepted — most of the statements are rejected by the...
987 500 UZS
Analytical forecasting for dummies
In stock
Analytical forecasting for dummies Book Description Today's business relies on the efficient use of data to predict trends and sales. Analytical forecasting is a tool that can do this, and this book simply and clearly shows how to use it. You will learn how to prepare and process your data,...
181 625 UZS
Cloud technologies to support the solution of break-even analysis tasks. Monograph
On backorder
Based on the analysis carried out in the course of the study, the paper shows that the currently existing economic analysis software is almost exclusively focused on solving financial reporting problems. There is no unified, publicly available software for a large number of other typical tasks...
110 375 UZS
Nauka moskvy. Vypusk 4. Nauchno innovacionnyy kompleks goroda
In stock
The proposed statistical collection, representing the fourth specialized edition, is devoted to the indicators of science and innovation in Moscow and is addressed to a wide range of readers. It contains systematized statistical indicators that characterize the scientific and innovative...
450 000 UZS
​Cool brands should be hot. A fresh guide to market promotion
In stock
Cool brands should be hot. A fresh guide to market promotion Book Description Based on interviews with marketing executives of such successful brands as BBC, Converse, Coca-Cola, ebay and mastercard, as well as research on the strategies of H & M, MTV and Diesel, the authors reveal the...
442 125 UZS
Vvedenie v evropetskuyu pravovuyu tradiciyu.Shest lekciy.Monografiya
In stock
It is a synthetic presentation of the ideas underlying law as one of the components of European culture. The main intention of the author is to present law in the form in which it developed in Europe, in its organic connection with the common European culture, to describe law as a universal...
207 875 UZS
Theory of algorithms. Study guide
On backorder
The textbook describes various approaches to formalizing the concept of an algorithm. It discusses: the intuitive concept of a computable arithmetic function, the theory of recursive functions, recursive predicates, the refinement of the concept of an algorithm through a mathematical Turing...
412 500 UZS
Agzamov in chocolate. Beat the business to the skies
In stock
Agzamov in chocolate. Beat the business to the skies Book Description Renat Agzamov is a popular Russian showman, TV presenter, as well as a pastry chef with world fame. He creates sweet masterpieces that adorn the banquet tables of the most influential people in the world. Thanks to his...
362 500 UZS
You can! The main book for girls who dream of business
In stock
You can! The main book for girls who dream of business Book Description Albina Nazarova openly shares her experience and knowledge, is a sought-after speaker at industry and business conferences. To date, she speaks at educational events with the topics: "Large-scale business strategy",...
300 875 UZS
Nauka i rynochnye otnosheniya v informacionnom obschestve. Socialno filosofskiy analiz
In stock
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