Entrepreneurial orientation in the organization. Internal entrepreneurship
Entrepreneurial orientation in the organization. Internal entrepreneurship
Book Description
What kind of workers are needed today - executive and easily managed or free and initiative? What is important for competitiveness today - order or innovation? The rapidly changing world "forces" organizations to change rapidly, and they can do this only if their main "entrepreneurial" potential is ready for this. Achievement motivation, innovation orientation, personal initiative, willingness to take responsibility and entrepreneurial thinking are the main characteristics of an employee on whom the success of the entire organization depends. But how to develop these properties? - that's the main question of this book. The work of the authors, of course, is rich in empirical material and will be useful both to practitioners who directly experience all the peculiarities of modern business, and to theorists who, based on the results of research, will be able to draw the right conclusions and develop appropriate approaches to organizations.
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