Sales B2B. 101+ case
Sales B2B. 101+ case
Book Description
The book you are holding in your hands is the quintessence of my experience as a salesman, negotiator and coach for large and expert sales in the B2B sector. For ease of perception and ease of navigation for readers, the materials are collected in the "question-answer" format. There is not a single fictional case in the book, all the questions were sent to me at different times by sales managers and owners of companies from various business sectors. Thanks to this co-authorship, the book turned out to be lively, relevant and adapted to the realities of Russian business. All the tips are practical and easily applicable in practice in B2B sales. I am sure that among these questions — you will find your answers, those chips and techniques that will help you sell more tomorrow! The book, unlike many manuals on the market, is not a compilation from various sources and a translation by Western authors. She is unique! And I am proud to say that you have the "Bible of B2B Sales" in your hands!
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