Books

1 062 625 UZS

In stock

The monograph examines the problems of the essence of law, identifies its main sides and peculiar features: content and form, separate, special and general in law, whole and part, reality and possibility in law, purpose in law, etc. For researchers, postgraduates and students of law and...

262 750 UZS

Filosofiya trudovogo prava. Monografiya

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The monograph examines the problems of the philosophy of labor law, analyzes the paradigm, system and structure of this industry taking into account theory, history and practice. Special attention is paid to the matter of labor law, its movement and the clarification of its source - legal...

534 625 UZS

Filosofiya prava. Kratkiy uchebniy kurs

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The paper highlights the general problems of philosophy of law as a separate independent scientific and educational discipline, as well as the main stages, directions and concepts of the world history of philosophy of law, philosophy of law in Russia, the development of foreign philosophy of law...

337 500 UZS

How to make your brand stand out from the crowd

In stock

How to make your brand stand out from the crowd Book Description Whether you are an entrepreneur, sales manager or department head, you are well aware that every word is important in building relationships with a client. In this interesting and useful guide, you will learn where successful...

275 000 UZS

Selling: visualize it

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Selling: visualize it Book Description With the technology and impactful presentation in this book, you can create and present effective presentations that will grab your customers, hold their attention, and eventually get them to order.

262 500 UZS

How to Sell Hard Choice Products

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How to Sell Hard Choice Products Book Description "This book is not only about the technique of selling difficult choice products, but also about the "content" of the sale; about the selling information that should convince the buyer to buy; and how to create this information and use it as...

350 000 UZS

Guest fight. Restaurant Marketing Strategy and Tactics

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Guest fight. Restaurant Marketing Strategy and Tactics Book Description For the first time in Russia, a complete guide to practical marketing in a restaurant is being published. Its author Irina Avrutskaya, who has worked in key positions for about ten years in such well-known companies...

387 500 UZS

Neuromarketing training. Where is the "Buy" button in your customer's mind?

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Neuromarketing training. Where is the "Buy" button in your customer's mind? Book Description Every day we receive more than 10,000 trade offers through advertising. A book about how brain research can increase sales. The authors offer effective techniques for creating memorable presentations...

175 000 UZS

How to sell anything to anyone

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How to sell anything to anyone Book Description The author of this bestseller has sold thirteen thousand and one car in the fifteen years of his career, hitting the Guinness Book of Records as the world's greatest salesman. This book includes his unique selling systems: a successful deal...

175 000 UZS

The theory of market development. The psychology of consumption

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The theory of market development. The psychology of consumption Book Description Oleg Strokatiy is the head of the quality control department and the creator of the quality control system in the leading company in the Russian market for the production of software in the field of site...

1 000 000 UZS

Confessions of a Pricing Master. How price affects profit, revenue, market share, sales volume

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Confessions of a Pricing Master. How price affects profit, revenue, market share, sales volume Book Description A world-famous pricing specialist and trusted advisor to Fortune 500 executives, Herman Simon's book presents the best pricing practices and principles applicable to any business....

200 000 UZS

Just copywriting

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Just copywriting Book Description What unites numerous online stores, thematic groups in social networks, websites of commercial enterprises and information portals? The presence of content that is created by copywriters - specialists in the development of texts. This fascinating profession...

250 000 UZS

Brand protection. Strategies, systems, methods. Study Guide for Masters

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Brand protection. Strategies, systems, methods. Study Guide for Masters Book Description This textbook has been prepared in accordance with the program "Master of Law in the Field of Intellectual Property" of the Department of Intellectual Rights of the University. O.E. Kutafin (MSUA). The...

1 000 000 UZS

Monetization of innovations. How Successful Companies Build Product Around Price

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Monetization of innovations. How Successful Companies Build Product Around Price Book Description Innovation is the most important driver of growth. Today, more than ever, companies must innovate to survive. But successful innovation is a very difficult task. The authors - partners of the...

350 000 UZS

No thanks, I'm just looking. How to turn a visitor into a buyer

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No thanks, I'm just looking. How to turn a visitor into a buyer Book Description Harry Friedman is a master of retail and education in the field. The book "No thanks, I'm just looking" about retail. The uniqueness of G. Friedman and his book lies precisely in the unsurpassed ability to turn...

1 000 000 UZS

One page marketing plan. How to find new clients, make more money and stand out

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One page marketing plan. How to find new clients, make more money and stand out Book Description Organizer of many successful start-ups, business coach and innovative marketer Allan Dib offers a completely new approach to practical marketing, which allows you to quickly and easily create...

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