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425 000 UZS
The ZARA phenomenon
In stock
The ZARA phenomenon Book Description What the book is about: This book is a success story of one of the most influential companies in the world, which revolutionized the field of fashion and clothing production. There is one person behind all this – Amancio Ortega. A former salesman who...
762 500 UZS
Scrum. A revolutionary method of project management
In stock
Scrum. A revolutionary method of project management Book Description The book of the founder of the Scrum methodology, which will help you implement projects several times faster and more efficiently. Perhaps historians of the future will divide the progress of mankind with a clear line:...
20 362 500 UZS
Рождение науки. Аналитическая морфология, классификационная система, научный метод
In stock
How does scientific systematics emerge from folk systematics? How are scientific concepts born, arbitrarily invented, rationally constructed, or produced in some other way? How are terms created from ordinary words? How does science appear, what is needed for the emergence of a method of...
1 137 500 UZS
Machine Learning in Elastic Stack
On backorder
Elastic Stack is a comprehensive log analysis solution that helps users efficiently receive, process and analyze search data. The book contains a comprehensive overview of the Elastic Stack (Elastic ML) machine learning functions for both time series data analysis and classification, regression...
700 000 UZS
Business processes. How to describe, debug and implement them. Workshop
In stock
Business processes. How to describe, debug and implement them. Workshop Book Description This book describes a simple and reliable technology for working with business processes: their description, debugging, implementation and further improvement. The system was created in the course of...
562 125 UZS
Istoriya filosofii prava. Posobiya k lekciyam
In stock
Nikolai Mikhailovich Korkunov (1853-1904) was a Russian legal scholar, lawyer, and philosopher of law, whose lectures had a decisive influence on Russian thinkers of state and law and on the legal consciousness of the Russian intelligentsia in general. This edition publishes Korkunov's manual,...
604 250 UZS
Gnoseologiya ugolovnogo prava. Monografiya
In stock
This work is a continuation of the monograph "Philosophy of Criminal Law: Posing a Question" published in 2019. If in the previous work the object of research was criminal law thought, then the object of this book has already become the branch knowledge itself, which has its own laws of being....
630 500 UZS
System Design. Preparing for a difficult interview
On backorder
Interviews on System Design (OT-systems design) are very popular with employers, it is easy to test your communication skills and assess your ability to solve real problems. It is not easy to pass such an interview, because there are no only correct solutions in the design of OT systems. We are...
423 000 UZS
Yuridicheskaya etika. Uchebnik
In stock
The book contains information about the basic concepts and categories of legal ethics as a type of professional ethics. The article characterizes the moral foundations of law enforcement legislation and its application, the ethical rules of preliminary investigation and administration of...
1 062 625 UZS
Filosofskie problemi prava
In stock
The monograph examines the problems of the essence of law, identifies its main sides and peculiar features: content and form, separate, special and general in law, whole and part, reality and possibility in law, purpose in law, etc. For researchers, postgraduates and students of law and...
262 750 UZS
Filosofiya trudovogo prava. Monografiya
In stock
The monograph examines the problems of the philosophy of labor law, analyzes the paradigm, system and structure of this industry taking into account theory, history and practice. Special attention is paid to the matter of labor law, its movement and the clarification of its source - legal...
534 625 UZS
Filosofiya prava. Kratkiy uchebniy kurs
In stock
The paper highlights the general problems of philosophy of law as a separate independent scientific and educational discipline, as well as the main stages, directions and concepts of the world history of philosophy of law, philosophy of law in Russia, the development of foreign philosophy of law...
337 500 UZS
How to make your brand stand out from the crowd
In stock
How to make your brand stand out from the crowd Book Description Whether you are an entrepreneur, sales manager or department head, you are well aware that every word is important in building relationships with a client. In this interesting and useful guide, you will learn where successful...
275 000 UZS
Selling: visualize it
In stock
Selling: visualize it Book Description With the technology and impactful presentation in this book, you can create and present effective presentations that will grab your customers, hold their attention, and eventually get them to order.
262 500 UZS
How to Sell Hard Choice Products
In stock
How to Sell Hard Choice Products Book Description "This book is not only about the technique of selling difficult choice products, but also about the "content" of the sale; about the selling information that should convince the buyer to buy; and how to create this information and use it as...
350 000 UZS
​Guest fight. Restaurant Marketing Strategy and Tactics
In stock
Guest fight. Restaurant Marketing Strategy and Tactics Book Description For the first time in Russia, a complete guide to practical marketing in a restaurant is being published. Its author Irina Avrutskaya, who has worked in key positions for about ten years in such well-known companies...
387 500 UZS
Neuromarketing training. Where is the "Buy" button in your customer's mind?
In stock
Neuromarketing training. Where is the "Buy" button in your customer's mind? Book Description Every day we receive more than 10,000 trade offers through advertising. A book about how brain research can increase sales. The authors offer effective techniques for creating memorable presentations...
175 000 UZS
How to sell anything to anyone
In stock
How to sell anything to anyone Book Description The author of this bestseller has sold thirteen thousand and one car in the fifteen years of his career, hitting the Guinness Book of Records as the world's greatest salesman. This book includes his unique selling systems: a successful deal...
175 000 UZS
The theory of market development. The psychology of consumption
In stock
The theory of market development. The psychology of consumption Book Description Oleg Strokatiy is the head of the quality control department and the creator of the quality control system in the leading company in the Russian market for the production of software in the field of site...
1 000 000 UZS
Confessions of a Pricing Master. How price affects profit, revenue, market share, sales volume
In stock
Confessions of a Pricing Master. How price affects profit, revenue, market share, sales volume Book Description A world-famous pricing specialist and trusted advisor to Fortune 500 executives, Herman Simon's book presents the best pricing practices and principles applicable to any business....
200 000 UZS
Just copywriting
In stock
Just copywriting Book Description What unites numerous online stores, thematic groups in social networks, websites of commercial enterprises and information portals? The presence of content that is created by copywriters - specialists in the development of texts. This fascinating profession...
250 000 UZS
Brand protection. Strategies, systems, methods. Study Guide for Masters
In stock
Brand protection. Strategies, systems, methods. Study Guide for Masters Book Description This textbook has been prepared in accordance with the program "Master of Law in the Field of Intellectual Property" of the Department of Intellectual Rights of the University. O.E. Kutafin (MSUA). The...
1 000 000 UZS
Monetization of innovations. How Successful Companies Build Product Around Price
In stock
Monetization of innovations. How Successful Companies Build Product Around Price Book Description Innovation is the most important driver of growth. Today, more than ever, companies must innovate to survive. But successful innovation is a very difficult task. The authors - partners of the...
350 000 UZS
No thanks, I'm just looking. How to turn a visitor into a buyer
In stock
No thanks, I'm just looking. How to turn a visitor into a buyer Book Description Harry Friedman is a master of retail and education in the field. The book "No thanks, I'm just looking" about retail. The uniqueness of G. Friedman and his book lies precisely in the unsurpassed ability to turn...
1 000 000 UZS
​One page marketing plan. How to find new clients, make more money and stand out
In stock
One page marketing plan. How to find new clients, make more money and stand out Book Description Organizer of many successful start-ups, business coach and innovative marketer Allan Dib offers a completely new approach to practical marketing, which allows you to quickly and easily create...
375 000 UZS
​Poveliteli DOOM. Kak dva parnya sozdali kul'toviy shuter i raskachali industriyu videoigr
In stock
Lords of DOOM. How two Guys Created a Cult Shooter and Rocked the Video Game Industry Book Description DOOM is not just a game. This is a living legend. 25 years ago, it conquered tens of millions of gamers and changed the video game industry forever. As you know, legendary things always have...
250 000 UZS
Not a season. How to boost sales during a downturn
In stock
Not a season. How to boost sales during a downturn Book Description Regular fluctuations in demand, called seasonality, happen in any kind of business. This book is a source of ideas that will make money for your company during a traditional sales downturn. The publication is based on...
437 500 UZS
​Vrednie privichki v biznese. Kak luchshie praktiki ubivayut vashu kompaniyu
In stock
Bad business habits. How Best Practices Are Killing Your Company Book Description Have you ever wondered why most famous newspapers are printed in large format? Or why do management consultants work long hours? Or why do hotels still insist on having a check-in desk? Ask one of the...
337 500 UZS
​Аykibiznes. Kak zapustit' i soxranit' svoy biznes
In stock
Aikibusiness. How to launch and maintain your business Book Description "Imagine two businessmen in a kimono. Let it be a duel. One, a well-known player in the market, is coming. Another, an immature beginner, has worked in another field all his life, just came to this market and now has to...
1 087 500 UZS
Sales department management. Comprehensive guide
In stock
Sales department management. Comprehensive guide Book Description In this latest edition of the classic Sales Management textbook, Mark Johnston and Greg Marshall continue the tradition of excellence established by Churchill, Ford and Walker, cementing its position as the leading...
612 500 UZS
Superconsumers. Who are they and why are they so important to your business?
In stock
Superconsumers. Who are they and why are they so important to your business? Book Description Unlike ordinary shoppers, super consumers are very interested in your products, and perhaps even slightly obsessed with them. They know everything about sneakers and have dozens of pairs. They are...
225 000 UZS
​Sistemniy biznes. Lider i komanda
In stock
System business. Leader and team Book Description Many entrepreneurs start their own business in order to gain freedom. But after a few years, they find themselves held hostage by their own business. Work for 80 or more hours a week, money "merges" it is unclear where, obligations are above...
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